FoodBrands Group

FoodBrands Group

FMCG / Food & Beverage

Product Marketing Manager

Paris, FranceCDIIntermédiaire38 000 € – 48 000 €

Description du poste

We are looking for a Product Marketing Manager to join our Brand team within our food division. You will manage 360-degree marketing for an FMCG product portfolio, from market analysis to product launches. A background in engineering or food science is a real asset for understanding our products' technical challenges.

Responsabilités

["Manage 360-degree marketing for an FMCG product portfolio","Analyze Nielsen panels and track brand performance KPIs","Develop and execute product launch plans from concept to shelf","Coordinate media campaigns including TV, digital and in-store activations","Manage packaging development and supplier relationships","Collaborate with R&D and sales teams on product innovation"]

Prérequis

["2-5 years in FMCG or consumer goods marketing","Strong analytical skills with panel data experience (Nielsen, IRI)","Creative brief writing and agency management experience","Business school or engineering degree with marketing specialization","Fluent French and professional English"]

Avantages

["Participation in international brand launches","Product discovery trips and factory visits","Generous employee product allowance","Company restaurant and on-site gym"]

Compétences recherchées

product managementmarketing strategymarket analysisproduct launch
FoodBrands Group bannière
FoodBrands Group

FoodBrands Group

FMCG / Food & Beverage

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